Cookie Policy
Effective Date: 1 May 2025 | Last Updated: 5 June 2026
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They allow the site to recognise your device on return visits and store preferences or usage information. Some cookies are essential for the site to work; others help us understand how visitors use the site or allow us to serve relevant advertising.
Your Cookie Choices
When you first visit VSearch.com, a cookie consent banner lets you choose which categories of cookie are placed on your device. You can update your preferences at any time by clicking the cookie icon (🍪) at the bottom of any page.
1. Necessary Cookies
These cookies are required for the website to function and cannot be switched off. They are set in response to actions you take, such as logging in or filling out a form.
| Cookie | Provider | Purpose | Expiration |
|---|---|---|---|
wordpress_* | WordPress | Authentication — keeps you logged in | Session |
wordpress_logged_in_* | WordPress | Confirms you are currently logged in | Session |
wp-settings-* | WordPress | Stores WordPress interface preferences | 1 year |
wordpress_test_cookie | WordPress | Tests that your browser accepts cookies before login | Session |
wfvt_* | Wordfence | Security token for bot detection | 30 minutes |
wordfence_verifiedHuman | Wordfence | Records that your browser passed human verification | Session |
__cf_bm | Cloudflare | Bot management and security | 30 minutes |
__cflb | Cloudflare | Load balancing | Session |
cf_clearance | Cloudflare | Records successful security challenge completion | 1 day |
_wpcf7_* | Contact Form 7 | Prevents duplicate form submissions | Session |
2. Analytics Cookies
These cookies allow us to measure and improve site performance by counting visits and understanding how visitors navigate the site. They are only placed with your consent.
| Cookie | Provider | Purpose | Expiration |
|---|---|---|---|
_ga | Google Analytics | Distinguishes unique visitors | 2 years |
_ga_* | Google Analytics | Session and engagement data (GA4) | 2 years |
_gid | Google Analytics | Distinguishes users within a 24-hour window | 24 hours |
_gat | Google Analytics | Throttles Analytics request rate | 1 minute |
Analytics is provided by Google Analytics via MonsterInsights. You can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on.
3. Advertising and Targeting Cookies
These cookies are set by our advertising partners to build a profile of your interests and show you relevant adverts on other websites. They are only placed with your consent.
| Cookie | Provider | Purpose | Expiration |
|---|---|---|---|
__gads | Google AdSense | Ad frequency and reach measurement | 13 months |
__gpi | Google AdSense | Ad frequency and reach measurement | 13 months |
__eoi | Google AdSense | Ad optimisation and performance | 13 months |
_gcl_au | Google AdSense | Conversion tracking for AdSense ads | 90 days |
IDE | Google (DoubleClick) | Ad personalisation and conversion measurement | 13 months |
DSID | Google (DoubleClick) | Identifies signed-in Google users for ad targeting | Session |
NID | Stores user preferences for Google services | 6 months |
Advertising is served by Google AdSense. You can opt out of personalised advertising at adssettings.google.com, via Your Online Choices (EU), or via the NAI Opt-Out Tool.
4. Managing Cookies in Your Browser
You can delete or block cookies at any time through your browser settings. Note that blocking necessary cookies may affect website functionality.
5. Changes to This Policy
We may update this Cookie Policy from time to time. Any changes will be posted on this page with an updated effective date.
6. Contact
For any queries about this Cookie Policy, please visit our Contact page or email [email protected].
